P&G and Central Retail Vietnam launch forest restoration drive

In celebration of Earth Day 2023 on April 22, P&G Vietnam, in collaboration with Central Retail Vietnam and Gaia Vietnam, have launched the ‘Forests for Good’ restoration scheme to advertise environmental safety and encourage shoppers to play an energetic position in preserving the earth.

Customers can take part within the scheme by merely buying merchandise of P&G manufacturers at any GO, Large C, and Tops Market shops.

Between April 13-26, for each buy of VND399,000 ($17) or extra of manufacturers corresponding to Ariel, Downy, Pantene, Head & Shoulders, Rejoice, Outdated Spice, Gillette, Safeguard, Olay, and Oral, one tree will likely be contributed to this significant mission.

Members may even obtain a VND20,000 ($0.85) or VND50,000 ($2.10) voucher for every buy as a token of appreciation.

P&G and Central Retail Vietnam launch forest restoration drive
P&G Vietnam has partnered with Central Retail Vietnam to launch the forest restoration programme

The goal of this initiative is to plant 6,000 species timber in the course of the preliminary section at numerous areas throughout Vietnam, together with the forests of Xuan Lien and Ca Mau. The primary planting is about to happen in July this yr.

“The ‘Forests for Good’ scheme has been an integral a part of P&G’s ‘Power for Good’ efforts to drive nature conservation throughout the area,” stated Priyamvada Srivastava, vp, nation supervisor of P&G Vietnam.

“Planting a tree is likely one of the easiest but strongest methods we might help mankind immediately and for generations to return. P&G, along with our companions, is enabling Vietnamese shoppers to take part on this important side of nature conservation,” Srivastava added.

P&G and Central Retail Vietnam launch forest restoration drive
About 6,000 timber of treasured species will likely be planted underneath the programme

As a pioneer in environmental sustainability by means of numerous initiatives, P&G Vietnam has made profound, long-term impacts on the neighborhood. P&G’s merchandise are designed to avoid wasting water and vitality, thereby serving to shoppers get monetary savings and cut back their environmental footprints.

As a pioneer in environmental sustainability by means of numerous initiatives, P&G Vietnam has made profound, long-term impacts on the neighborhood.

The corporate additionally focuses on elevating consciousness amongst its workers, enterprise companions, and shoppers in regards to the significance of preserving pure assets.

Olivier Langlet, Group CEO of Central Retail Vietnam, stated “Central Retail Vietnam has a roadmap in place to realize its sustainability objectives. We’re delighted to affix forces with a like-minded associate like P&G, and we hope that the ‘Forests for Good’ initiative will increase consciousness in regards to the significance of reforestation to guard the planet and encourage everybody to take motion.”

“This presents a superb alternative for producers, retailers, and shoppers nationwide to take part by merely buying P&G merchandise at collaborating shops. As well as, our workers may even participate in a number of reforestation and restoration actions,” Langlet added.

P&G and Central Retail Vietnam launch forest restoration drive
Customers can take part within the programme by merely buying merchandise of P&G manufacturers

For Central Retail, the journey to changing into a sustainable retailer has been built-in into the corporate’s enterprise mannequin and day by day operations, from utilizing eco-friendly supplies, encouraging prospects to reuse buying baggage, and providing merchandise with low-carbon footprints; to utilising renewable vitality sources, and together with equipping photo voltaic roof panels at GO! Malls.

Central Retail Vietnam has put a number of key sustainable growth initiatives in place which have created a constructive influence on the neighborhood and society, corresponding to ‘Native Direct Sourcing’, ‘Enterprise Matching’, ‘Vietnam Week’ in Thailand, ‘Livelihood for the Group’, and ‘One Mall One Faculty’, to call however just a few.

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By Huyen Thuy

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