Ho Chi Minh Metropolis (VNA) – Southern provinces and cities in Vietnam noticed optimistic indicators from the tourism trade within the first three months of this yr with numerous merchandise, excursions, and actions to draw guests.
In line with Ho Chi Minh Metropolis Individuals’s Committee, within the first quarter of this yr, town welcomed over 7.5 million home guests and over 1 million worldwide arrivals, a rise of almost 60% and 100%, respectively, in comparison with the identical interval final yr.
Income from lodging and meals providers within the metropolis elevated by over 37% within the final three months, whereas income from journey providers elevated by 84.5 % over the identical interval final yr.
Town developed efficient tourism merchandise, and every district developed not less than one. Often known as a spot of dynamic tourism, town constantly organised occasions to draw guests such because the Vietnamese New 12 months Competition, the Nguyen Hue Spring Flower Competition, Guide Road, Golf Tourism Competition, Ao dai pageant, and Banh mi Competition.
In the meantime, Ba Ria-Vung Tau province welcomed over 3.4 million guests together with over 48,000 worldwide company within the first quarter of this yr, a year-on-year improve of greater than 42%.
Locations for sea and island tourism, resort tourism, cultural and historic websites, and ecotourism proceed to draw vacationers, particularly throughout weekends and holidays.
Within the first quarter, the Mekong Delta province of Kien Giang welcomed almost 2.3 million guests. Significantly, Phu Quoc metropolis – a outstanding vacation spot on the home and worldwide tourism map – welcomed greater than 1.5 million guests, a rise of over 43% over the identical interval in 2022. Tourism institutions within the province have deployed options to additional promote and develop tourism merchandise that meet the rising calls for.
In the meantime, the Mekong Delta metropolis of Can Tho noticed lodging providers double over the identical interval final yr, reaching almost 410 billion VND (17.5 million USD).
Town’s tourism income reached over 52 billion VND, up almost 16% over the identical interval.
Develop merchandise, branding
After attaining optimistic ends in tourism restoration within the first quarter, localities proposed options to proceed diversifying merchandise and increasing markets. Nguyen Thi Anh Hoa, Director of the Division of Tourism of Ho Chi Minh Metropolis, stated that town continues to implement its tourism growth technique with a concentrate on enhancing high quality and diversifying merchandise.
Town targets to develop merchandise for various vacationer segments and merchandise for waterway, medical, cultural, and culinary tourism.
For promotion actions, town introduces these and locations not solely in Ho Chi Minh Metropolis but additionally linked with localities within the southeast area and the Mekong Delta, central coast, Central Highlands, Purple River Delta, and northwest area to create engaging excursions.
Town additionally strengthened coordination with provinces and cities in digital transformation to extend the effectiveness of tourism promotion on-line.
They’re constructing a typical database that helps companies develop inter-provincial and inter-regional merchandise and name for efficient funding.
Director of the Kien Giang provincial Division of Tourism Bui Quoc Thai stated that to maintain attracting vacationers, the province has stepped up promotion for locations similar to Phu Quoc island, Ha Tien metropolis, and Rach Gia metropolis, and districts of U Minh Thuong, Kien Luong, Kien Hai, and Hon Dat.
The province’s tourism sector cooperates with others of agriculture, trade, and commerce to take advantage of agricultural merchandise, specialties, and craft villages related to tourism actions.
A consultant from Vietravel stated that to draw native and worldwide guests with greater spending, localities want to enhance and renew merchandise, particularly tourism ones and evening providers.
They need to concentrate on growing teams of merchandise related to neighborhood tradition, leisure, delicacies, and merchandise related to cultural and artwork programmes./.